SEO & CONTENT

BUILD TRUST WITH YOUR CUSTOMERS BY LEVERAGING GOOGLE'S ALGORITHMS

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Find, plan, and publish relevant content to your customers on underserved topics.

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Drastically increase your website’s ranking power by targeted backlinks.

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Avoid volatile ads and create a content strategy that builds long term credibility.

How to Get Found by Potential Customers

Understand Google’s Algorithm

Google’s Algorithm uses two major ways to determine whether a site is worthy of traffic: the suitability of the website to be crawled and what external websites say about the site. Deliberating applying these principles is called search engine optimization. Business owners who take deliberate efforts to optimize search engine optimization (SEO) drastically increase their potential customer base.

Website Optimization

Is your website fast? Does it have targeted pages?  How many search terms does your site rank for? 

Internal website optimization, called Internal SEO, sets up a website to be easily crawled by Google’s search bot. Doing so requires intentionally specified keywords and proper interlinking of pages. 

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Content Generation

With a fast website and core content in place, there’s nothing the Google algorithm likes better than well-written content – produced in frequent intervals. Deliberate curation of high value content to underserved topics dramatically increases search traffic.

External SEO

Having numerous, high value backlinks from reputable sources increases the authority of your website. Building these backlinks requires good relationships with blogs, industry sources, and websites within the industry.

 

Prepare for Extreme Growth

This graph is REAL!  We grew a “boring” engineering blog from 400 users a month to over 15,000 in two years.

By properly structuring your website, creating great content, and building judicious backlinks, your website traffic and potential customers will skyrocket.